Lockdown Restrictions Eased: How Do We Become More Competitive?

Lockdown Restrictions Eased: How Do We Become More Competitive?

President Cyril Ramaphosa addressed the nation on 11 February 2021, announcing a number of restrictions that are being eased under the adjusted Level 3 of the lockdown. He announced that beaches be reopened and that the sale of alcohol by licensed premises for off-site consumption is permitted from Mondays to Thursdays from 10 am to 6 pm, and on-site consumptions at restaurants are allowed until 10 pm, subject to social distancing and health protocols.

Although liquor stores, wine farms and small breweries are operating again, the Beer Association of South Africa said lifting the alcohol ban was too little, too late for small businesses. Many businesses had to shut down due to the restrictions of not being able to climb the mast. However, the businesses that could afford to keep their doors open will have to look at ways to salvage business.

The same applies to venues where no more than 50 per cent of the venue’s capacity may be used for faith-gatherings. Venues used to generate income based on per-head attendance, and now they only generate half the income. Overall, the country’s financial future looks dire if the government doesn’t articulate a more business-friendly policy agenda and demonstrate real progress in achieving the goals of the ERPP (Economic Reconstruction and Recovery Plan).

What does this mean for productivity?

Together we need to enforce inclusive economic growth through efficient productivity. It’s critical to avoid a financial collapse with policies and programmes to promote private and public sector investment in productive infrastructure

Doing business in South Africa is becoming more difficult as we’re becoming less competitive, and the result is lower employment, lower tax revenues and a negative growth spiral. Our only evolution is to promote and execute coherent productivity in creating an environment that is more attractive to do business in, and maintaining and developing our economy.

Business Turnaround & Recovery Programme

It may take years for organisations to fully recover from the consequences of this pandemic. Organisations in financial and operational distress could benefit from Productivity SA’s proven programme – Business Turnaround and Recovery, funded by The Department of Employment and Labour through the UIF.

We use trusted methods to analyse distressed organisations and take practical steps to successfully revive and restore them to functional, profitable enterprises. Its purpose is to increase overall productivity, improve organisational structures, and save and retain jobs.

Not only does this programme identify with those in distress, but also with those ‘struggling’. By establishing Future Forums, we create collaborative structures between management and employees, which function as early warning systems to detect and manage potential problems before they arise.

Since its inception, Business Turnaround and Recovery has saved 145 495 jobs and created more than 616 new positions. We provide proactive solutions that aim to retain jobs through sustainment of companies, actively manage retrenchments, prevent a rise in unemployment, and enhance economic growth. To reach as many organisations as possible, we work with a vast network of independent consultants across South Africa from our regions in Johannesburg, Cape Town and Durban.

We are here to assist you, learn how.